Link building is a very important part of making a successful website and online business. But because it is so important it is also easy to make mistakes. We are all only human and we only know what we are taught, so if you do not learn about link building how can you hope to do it effectively?
This is where you are probably searching for a Link Building Guide to help you through this process and teach you what you need to know. But even that can prove troublesome. There are a lot of guides out there and a lot of them say different things, how are you suppose to know what to follow?
Well the truth is, you don’t. Most of those guides will, at the very least, give you some information you can use. The idea is to piece together what you can and try to find out what way works best for you.
But even with that, there are some basic tips you can take into consideration. These tips can help you build a foundation for your link building as they are the basics of using back links.
1. You want to make sure your back links are relevant to your website. Google has cracked down over the years and gotten a lot stricter in it’s use of back links. It is no longer fooled by random, unrelated back links. So if you use back links that really have nothing to do with your website, they will not contribute to increasing your website’s page rank.
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2. Try and get back links from other high ranking websites. You have probably done searches and see your competition sitting on the first few pages. You want to try and get back links from them. The reason you want to try and do this is because back links from high ranked sites benefit you more than links from low ranked sites. Part of that site’s rank is shared with you because the search engine detects that site’s URL in your back link.
So these back links are worth more than other links. The downside to this is that they are also harder to get. But the reward can be well worth the effort put into acquiring them. This is where a Link Building Guide can come in.
3. Get as many back links as you possibly can. While they should always be relevant to your website, quantity is still very important. The internet is full of people and you are not alone in your market. Everyone is fighting to come out on top and numbers play a huge role in this. If your competitor has back links that are just as good as yours, but has way more of them, then he is the one that gets the rank and not you.
So you want to make sure you are getting the most out of your links by getting as many of them as you can. The search algorithms also take this as a sign of popularity if you have a lot of links which will further help you climb up the ladder. Link Building Guide can be hard to follow sometimes, but these basics can help you know what to look for and where to get started.